A brief introduction to the School of Business Administration of Hubei University of Economics
The School of Business Administration is one of the departments with the largest scale and strongest strength in Hubei Institute of Economics. The college has 38 faculty and staff, including more than 1100 full-time undergraduates and postgraduates. The college has three departments, namely, the Department of Business Administration, the Department of Marketing and the Department of Human Resources Management. It offers three undergraduate majors, including business administration, marketing and human resources management, and characteristic classes for preparatory managers, chain management and entrepreneurial management.
The college has a strong and well-structured teaching staff. Among the teachers, 12 are professors, 14 are associate professors, 80% are teachers with senior professional titles, and 24 are doctors (including reading), accounting for 73% of the teachers. One is a special subsidy expert of the State Council, four are young and middle-aged experts or provincial and school-level discipline leaders who have made outstanding contributions in Hubei Province, and six are mentors of master's degree. Ten professors served as vice presidents, secretaries, deputy secretaries and executive directors of Hubei Business Economics Society, Hubei Marketing Society, China University Marketing Research Association, China Enterprise Management Society and other academic organizations.
The college insists on taking discipline as the leader and teaching as the center, and vigorously promotes the construction and reform of discipline, specialty and curriculum system. The discipline of business administration was rated as the first-level key characteristic discipline at the provincial level in 2012, and the discipline of business management was the fourth batch of master's degree construction disciplines in Hubei Province, and carried out joint training of postgraduate education with Hubei University.
In 2009, it was approved to set up a post for the Chutian Scholars Program in Hubei Province. at present, there are 3 Chutian Scholars and 1 Rainbow Scholars. Hubei Corporate Culture Research Center was approved as a key research base of humanities and social sciences in colleges and universities in Hubei Province in 2012. The marketing major was established by the Hubei Brand Specialty Marketing Construction Project in 2005, passed the acceptance in 2010 and became the first undergraduate brand major of colleges and universities in Hubei Province, and was approved as a national characteristic specialty construction site in 2008. Zhongbai Group, the internship base, was approved as "Hubei University Provincial practice and training Base" in 2012 and was selected as the national college students' off-campus practical education base construction project. "Marketing" and "Management" are excellent courses in Hubei Province, which promotes the construction of school-level high-quality courses such as "Human Resource Management", "Business negotiation", "Modern Marketing", "Enterprise Strategic Management" and so on. At the same time, we took the lead in launching the talent training mode of "school-enterprise cooperation" in China, established school-enterprise cooperation relations with many enterprises, and successively set up "Zhongbai warehouse manager preparatory class", "Chinese business operation manager preparatory class" and so on. "Daohuaxiang Human Resources training Base", "Zhongbai Group Retail Management personnel training Base" and so on, through active exploration and practice. It has effectively realized the organic combination of talent training and the needs of enterprises, created a good situation of "win-win" for schools, enterprises and students, and produced a positive social impact.
The college attaches importance to the construction of the academic team and strives to create an atmosphere for academic research so as to promote scientific research to a higher level and produce high-quality works. Institutions such as Hubei Enterprise Culture Research Center and Hubei Commercial Economics Society have become a good platform for teachers to engage in scientific research. College teachers have undertaken more than 60 national, provincial and ministerial-level scientific research projects, including 3 National Social Science Foundation projects, 1 National Natural Science Foundation project, and 30 books (including monographs) published in the Eleventh five-year Plan textbook "Marketing". More than 400 papers have been published in state-level authoritative journals such as "Managing the World" and "Enterprise Management", of which more than 20 have been awarded various awards by the Hubei Provincial people's Government and the Wuhan Municipal people's Government, and more than 10 research reports have been adopted by the General Office of the Hubei Provincial CPC Committee for decision-making. Repeatedly won the school scientific research "advanced collective" title.
Centering on the goal of personnel training, the college strengthens the construction of campus culture and enriches the content of the second classroom while strengthening classroom theory teaching. "academic activity month" with "academic lectures", "Professional Salon", "Marketing Planning Competition", "simulated Enterprise Management Challenge", "Entrepreneurship Design Competition", "Business negotiation Competition", "College students' career Planning Competition" and so on. The sports and sports activities with "Tenglong Cup" and "Pioneer Cup" as the core, as well as rich and colorful student community activities and various forms of social practice activities, and so on, it provides a broad stage for students to enhance their sense of competition, innovative spirit and practical ability, and more than 20 people have won awards in provincial discipline competitions. Over the years, the one-time employment rate of graduates of the School of Business Administration has reached more than 90%, and they have successively won the title of "employment winning unit" in 2009, 2010, 2011, 2012 and 2013. graduates have been praised by employers for their high comprehensive quality, solid professional knowledge and strong practical ability. The party committee of the college was rated as "excellent grass-roots party organization", "advanced collective of 'two visits and two innovation' activities of colleges and universities in Hubei Province" and "advanced work collective of ideological and political work education in colleges and universities in Hubei Province".
It's a long journey. I won't stop pursuing it. The college will, as always, take discipline construction as the leader, teaching reform as the center, scientific research as the support, personnel training as the foundation, and serving the local economy as the purpose. with the goal of bringing up a first-class academic team, producing first-class research results and cultivating first-class management talents, we will strive to build the School of Business Administration of Hubei University of Economics into a first-class and well-known school of business administration in central China.
Nothing is more terrible than ignorance in action.