旅视旅游的简介

一、公司简介

旅视旅游于2008年成立于洛阳,2012年中国运营总部迁至上海紫竹高科技园区并建立技术研发基地。同年6月在北京、成都建立了运营中心。逐步发展成为了借助以互联网及移动互联网,专注于个性化特色旅游服务在线预订,兼具游客在线互动交流的媒体化OTO个性化旅游电商平台。通过旅视人不断的努力,旅视旅游现今已经拥有了2600万注册用户、8000家合作景区、100000个旅游视频,成为了国内首创的个性化旅游产品服务定制平台,也是最早建立的具有旅游视频的网站。”

二、项目简介

2013年3月旅视旅游全面拥抱移动互联网,充分发挥移动客户端的强大机动性与覆盖性,完全满足当今散客游发展的趋势,使个性化旅游产品得到充分的释放。以热门景区为旅游聚焦点,以旅游目的地特色餐饮、特色住宿、特色购物、特色娱乐为旅游元素,建立了一个为游客提供个性化旅游产品定制的专属服务平台。

旅视旅游将在全国每个城市,围绕当地热门景区,深度整合当地特色旅游四大项(特色住宿、特色餐饮、特色娱乐、特色购物),并达成战略合作,由旅游企业将自有的特色旅游商品上传信息至旅视旅游线上平台,由旅视旅游对上万种旅游商品及服务进行整合包装,策划各类线上线下活动,由专业的营销及网络推广人员在线推广营销,游客按照自己的出行时间和计划在线预订后,由旅游服务商为其提供服务。

充分了解当代游客的个性化需求,为游客提供更为人性化的特色产品和服务,游客则通过旅视旅游对旅游服务商提供的产品、服务及各种评论等做出综合性了解,并通过在线即时沟通,从而在旅视网上进行各种服务及产品的预定,真正的实现旅视旅游•自由自游。

三、战略规划

公司现已建立了覆盖全国的营销网络,后期将逐步设立广州、沈阳、兰州、港澳台及海外新加坡、马来西亚、泰国、日本、韩国、俄罗斯运营中心。构建国际营销网络、拓展国际市场,并登陆美国纳斯达克股市。

四、个性化特色旅游商品释义

个性化特色旅游商品定义为区别于传统旅游的旅游商品,如线路、门票、机票等,也并非将传统线路中的元素予以简单的拆分,而是选择最具有当地特色的旅游商品。

特色住宿:非传统上的商务酒店及快捷酒店等,而是譬如像主题酒店、窑洞住宿、北京四合院、云南傣家小竹楼等;

特色餐饮:非传统的团餐、大饭店等,而是譬如洛阳水席、锅贴,西安的羊肉泡,山西面食,北京烤鸭、卤煮等。

特色购物:非传统的线路中购物店,而是具有各地特色的土特产等。譬如洛阳的唐三彩、牡丹系列商品,桂林三花酒,无锡泥人等。

特色娱乐:具有当地特色,在外地基本上无法享受到的娱乐项目,譬如成都的川剧、茶楼,北京的巴士酒吧,洛阳的功夫诗九卷等。

First, the company profile

Tourism was founded in Luoyang in 2008. In 2012, the Chinese operation headquarters moved to Shanghai Zizhu High-tech Park and established a technology research and development base. In June of the same year, operation centers were established in Beijing and Chengdu. Gradually developed into a media OTO personalized tourism e-commerce platform with the help of the Internet and mobile Internet, focusing on personalized tourism services online booking, as well as online interactive exchange of tourists. Through the continuous efforts of travelers, Travel Vision Travel now has 26 million registered users, 8000 cooperative scenic spots and 100000 tourism videos, becoming the first personalized tourism product and service customization platform in China. It is also the earliest website with tourism videos. “

II. Project introduction

In March 2013, Travel TV Tourism fully embraced the mobile Internet, giving full play to the strong mobility and coverage of mobile clients, fully meeting the current trend of individual tourism development, and making personalized tourism products fully released. With the popular scenic spots as the tourism focus and the characteristic catering, accommodation, shopping and entertainment as the tourism elements, an exclusive service platform for tourists to provide personalized tourism products customization has been established.

Tourism will deeply integrate the four major items of local characteristic tourism (special accommodation, special catering, characteristic entertainment, characteristic shopping) in every city in the country, and reach strategic cooperation. Tourism enterprises upload information on their own characteristic tourism commodities to the online platform of travel tourism, integrate and package tens of thousands of tourism commodities and services, and plan all kinds of online and offline activities. By professional marketing and online promoters to promote marketing online, tourists according to their own travel time and plans to book online, by the travel service provider to provide services for them.

Fully understand the personalized needs of contemporary tourists and provide tourists with more humane products and services, while tourists make a comprehensive understanding of the products, services and various comments provided by tourism service providers through Tour Tour. And through online real-time communication, so as to book a variety of services and products on the Tour website, and truly realize the free travel of Tour Travel.

III. Strategic planning

The company has established a marketing network covering the whole country, and will gradually set up operation centers in Guangzhou, Shenyang, Lanzhou, Hong Kong, Macao and Taiwan and overseas Singapore, Malaysia, Thailand, Japan, South Korea and Russia. Build an international marketing network, expand the international market, and log on to the American NASDAQ stock market.

IV. Interpretation of personalized tourism commodities

Personalized tourism commodities are defined as tourism commodities that are different from traditional tourism, such as routes, tickets, air tickets, etc., and do not simply separate the elements in the traditional routes, but choose the tourism commodities with the most local characteristics.

Characteristic accommodation: not traditional The Business Inn and Express Hotel, but such as Hotel Theme, cave accommodation, Beijing siheyuan, Dai small bamboo building in Yunnan, etc.

Special catering: non-traditional group meals, big restaurants, etc., but such as Luoyang water mat, Pan-Fried Meat Dumplings, Xi’an mutton bubble, Shanxi pasta, Beijing roast duck, stewed meat and so on.

Characteristic shopping: non-traditional line shopping stores, but local products with local characteristics, etc. For example, the Tang Dynasty tricolor and peony series in Luoyang, Guilin Sanhua wine, Wuxi clay figurines and so on.

Characteristic entertainment: entertainment with local characteristics that can not be enjoyed in other places, such as Sichuan opera and teahouse in Chengdu, bus bar in Beijing, nine volumes of kung fu poems in Luoyang, etc.

旅视旅游于2008年成立于洛阳,2012年中国运营总部迁至上海紫竹高科技园区并建立技术研发基地。同年6月在北京、成都建立了运营中心。

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