Earlier this year, Amazon launched a new storefront dubbed the “Amazon Cable Store, ” which focused on reselling Comcast’s internet and television service from the retailer’s site. Of course, the generic name “Cable Store” seemed to hint that Comcast wouldn’t be the only company featured on this site in the future – and that has turned out to be true. Amazon has now added Frontier Communications to the storefront, allowing online shoppers to compare internet plans from Frontier, as well as browse Comcast Xfinity bundles that include TV, internet and phone.
Along with the Frontier addition, the storefront no longer calls itself “Amazon Cable Store.” Rather, it simply reads “ Amazon Internet | TV | Phone .”
On the site, you can scroll down to see the available internet plans from each provider, ranging from starter plans for one device (10 Mbps+) to those for households with half a dozen or more (150 Mbps+). There are also links that let you browse all the internet plans and the bundles available from both Comcast Xfinity and Frontier.
When you click through to see a given plan, it’s listed much like any other Amazon product. There’s a title, image, description, rating, and customer reviews. But instead of an “add to cart” or 1-click checkout button, consumers click a “Proceed to Service Setup” button to place their order.
Some of these packages are available to new customers, while others are also available to existing customers. Some are available contract-free, too. Pricing and availability for the packages are based on the customer’s zip code.