Payment interactions are incredibly important. They are the culmination of all other efforts on a site or app. To lose people here is to waste all of your other efforts. Around 68% of people abandon their carts before checkout, which amounts to $4 trillion in unobtained spending. If you have an awesome payment page, users who are on the fence about pulling the trigger will be delighted and will go forward.
As digital technology progresses quickly, there are many different ways that payment can occur within an interface. As well, many types of products will call for different types of interactions. So, what kind of experience do you want your users to have when they pay? Below is a curated selection of some of the best payment service interactions from designers around the world to inspire the project that you’re working on.
Messenger Bots and Partial Payment
Credit: Isil Uzum
Isil Uzum gives us a peek at “ the end of apps as we know them .” This payment service for a travel app operates within a messaging app to offer the user a sequence of actions. Uzum shows us how two friends can remotely survey ticket pricing together, then make a purchase collectively. This design not only makes checkout more efficient, but it also provides a social element to payment that would not otherwise be possible. Imagine that users could not only book their flight this way, but also the rest of the services for their trip ahead.
Payment and Delivery Tracking
Credit: Saptarshi Prakash
Although this app has been designed specifically for Domino’s, the design could easily be adapted to any delivery service. Saptarshi Prakash designed an interface with a quick way to choose between cards, then keep track of how long until you have to put on your bathrobe and get to the door. If the app just closes once payment is made, the user might feel detached from the service and unsure about their delivery. The timer and option to call the store are simple efforts to tell the user that their delivery is in good hands.