网络科技

    今日:788| 主题:246262
收藏本版
互联网、科技极客的综合动态。

[科技] CIOs struggle as digital IT strategies are hampered by corporate inertia

[复制链接]
菇凉儿要霸气 发表于 2016-10-14 20:59:49
185 8

立即注册CoLaBug.com会员,免费获得投稿人的专业资料,享用更多功能,玩转个人品牌!

您需要 登录 才可以下载或查看,没有帐号?立即注册

x

CIOs struggle as digital IT strategies are hampered by corporate inertia-1 (everything,performing,technology,membership,corporate)

   The inability of companies to keep pace with their IT departments is holding back the take-up ofdigital technology.
  Two-thirds of senior business leaders claimed that if companies don’t become more digital by 2020 they will have lost competitiveness, a study has revealed.
  But companies are struggling to keep pace with rapid advances in digital technology, according to the study by CEB, the membership group for business executives.
   “Even if IT is performing really well and has everything in place, digital won’t work unless companies address bigger issues,” said Andrew Horne , IT practice leader at CEB.
   Larger companies find it particularly difficult to keep up to speed with digital technology, including the development ofmobile apps,data analytics and new digital channels to reach their customers.
  “The average company is bigger than it used to be, more regulated, more complex. It has more product lines, and a pervasive risk-adverse culture,” Horne told Computer Weekly. “Large companies are getting slower. It takes longer to hire people and longer to finish a project.”
   This puts large companies at a competitive disadvantage when they are competing with smaller disruptive companies andhigh-tech startups.
  The IT department of a large bank, for example, took only a week to build an innovative mobile app for its retail customers. But it took the bank nine months to get the app through the legal and compliance processes before it could be made available to the public.
       The shift from products to services

   One of the effects of digitisation is that businesses are making a shift away from being pure product suppliers to become data services suppliers.
   One IT leader, who works for a company that makes analysers, for example, is trying to convince the business to supply analytical services, rather than devices.
   “We have experts who can interpret the measurement, so we have experts who can sell an added-value service,” he told a gathering of IT leaders.
   Another CIO is battling with the challenge of making digital services available to customers only at the time they need them, rather than risk bombarding them with advertising.

CIOs struggle as digital IT strategies are hampered by corporate inertia-2 (everything,performing,technology,membership,corporate)

   “Large companies are getting slower. It takes longer to hire people and longer to finish a project”
    Andrew Horne, CEB

   Aircraft and tractor makers are other examples of companies that are moving away from simply supplying products, to gathering live data from vehicles and using them to develop new services to customers.
   But they often hit barriers because their sales teams are not trained how to sell digital services and, on a practical level, their bonuses still depend on sales of the physical products.
   In one case, a company solved this problem by giving its CIO responsibility for the sales team selling digital products.
   “In the short term that worked. The problem was that CIO was a full-time job, and managing the sales team was a full-time job,” said Horne.
         Digital strategy a shared responsibility

   CIOs can’t take responsibility for every problem in the organisation, but they can make it clear to other executives where the bottlenecks are.
   “One reason these problems exists is because there is no natural owner. They have crept up between the cracks,” said Horne.
   CIOs cannot take responsibility for corporate compliance, sales bonuses, or fixing corporate bottlenecks.
   “IT can’t take all that on,” said Horne. “CIOs can prioritise where IT can make a difference, but as for the rest, make sure it’s communicated to the rest of the organisation.”
         Changing role of IT department

   As digital technology begins to permeate all areas of business, IT departments will increasingly play a supporting and training role for non-technical employees.
    The IT department in one global retailer, for example, ran a business intelligence (BI) team to provide and support BI technology for sales, marketing and other departments.
12下一页
友荐云推荐




上一篇:Sony PlayStation is launching mobile games on Android and iOS to take on Nintend
下一篇:First Click: Will you buy another Samsung phone?
酷辣虫提示酷辣虫禁止发表任何与中华人民共和国法律有抵触的内容!所有内容由用户发布,并不代表酷辣虫的观点,酷辣虫无法对用户发布内容真实性提供任何的保证,请自行验证并承担风险与后果。如您有版权、违规等问题,请通过"联系我们"或"违规举报"告知我们处理。

胡正军 发表于 2016-10-15 16:35:30
经验告诉哥,不能弯腰捡肥皂啊!
回复 支持 反对

使用道具 举报

易爱修仙社区 发表于 2016-10-15 16:45:20
这是一个KB的故事,当你在半夜12点的时候穿着黑色的衣服对着镜子用梳子梳下就会看到…头皮…屑!
回复 支持 反对

使用道具 举报

论坛精英62 发表于 2016-10-16 06:27:57
孩子把玩具当朋友,成人把朋友当玩具。
回复 支持 反对

使用道具 举报

snsn2004 发表于 2016-10-17 22:27:11
我曾经跟一个人无数次的擦肩而过,衣服都擦破了,也没擦出火花。
回复 支持 反对

使用道具 举报

归零映像 发表于 2016-10-17 22:33:07
生前何必久睡,死后自会长眠……
回复 支持 反对

使用道具 举报

cszzw 发表于 2016-10-17 23:03:08
妈的,我被人投诉了!客户说我给他的mp3文件没有图像!
回复 支持 反对

使用道具 举报

没有你一点也不酷 发表于 2016-10-29 11:32:48
支持你哈............
回复 支持 反对

使用道具 举报

a286006 发表于 2016-11-4 00:20:07
我也顶起出售广告位
回复 支持 反对

使用道具 举报

*滑动验证:
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

我要投稿

推荐阅读

扫码访问 @iTTTTT瑞翔 的微博
回页顶回复上一篇下一篇回列表手机版
手机版/CoLaBug.com ( 粤ICP备05003221号 | 文网文[2010]257号 )|网站地图 酷辣虫

© 2001-2016 Comsenz Inc. Design: Dean. DiscuzFans.

返回顶部 返回列表