Below is what happened in search today, as reported onSearch Engine Land and from other places across the web.
From Search Engine Land:
Exploring a newly-granted Google patent around social signals
Oct 7, 2016 by Dave Davies Columnist Dave Davies takes a deep dive into a recently published Google patent for clues on how the search giant is thinking about social signals and search results.
AdWords rolls out Salesforce account linking for automated conversion imports
Oct 7, 2016 by Ginny Marvin The conversion data import solution is coming out of beta.
Results from the Local SEO Ranking Factors Study presented at SMX East
Oct 7, 2016 by Christine Churchill Wonder what factors correlate with strong local rankings? Contributor Christine Churchill summarizes the results of a recent local ranking factors study presented at SMX East 2016.
Search in Pics: Google nougat, donut board, AdWords lollipops & Yahoo cookies
Oct 7, 2016 by Barry Schwartz In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google AdWords lollipops: Source: Instagram Google donut board: Source: Instagram Google nougat logo: Source: Instagram Yahoo […]
Local SEO now has an organic ROI tracking method
Oct 7, 2016 by Lydia Jorden Heard about the new partnership between Yext and Uber? Columnist Lydia Jorden explains its implications for tracking return on investment for local search.
AMP is one year old and growing fast, will it ultimately trump responsive design?
Oct 7, 2016 by Greg Sterling There are now 600 million AMP pages on 700,000 domains.
Take back control of your content
Oct 6, 2016 by Digital Marketing Depot Are you losing control of your content? If you’re like the majority of marketers, you’re going to produce more content in 2017 — but feel less than confident about your content marketing operations. Join experts Arnie Kuenn, CEO at Vertical Measures, and Brian Kavanaugh, US marketing strategist at Bynder, as they explain how branding automation […]
Recent Headlines From Marketing Land , Our Sister Site Dedicated To Internet Marketing:
New benchmark data on the state of Account-Based Marketing marketing today
Optimove adds an intelligent agent for self-optimizing marketing campaigns
Facebook’s new Events app could be a Trojan Horse rival to Google Calendar
The 7 best ad and landing page elements to boost online conversions
PPC + SEO = match made in marketing heaven
Marketing automation tools compared: GetResponse, Marketo and HubSpot
Keep it simple: 10 digital brand metrics that matter
MarTech Today: Samsung buys Viv, building a martech stack & bio-tracking for marketing
Report: on average day, nearly 40 percent of searchers use only smartphones
Eye-tracking study: Web ads need to viewable for at least 14 seconds to matter
Search News From Around The Web:
Local & Maps
Floods around the world as seen in Google Earth , Google Earth Blog
301 Redirecting All Pages To Home Page Are Seen By Google As Soft 404s , Search Engine Roundtable
Google: Penguin Recoveries Still Rolling Out, Should Be Done Shortly , Search Engine Roundtable
Penguin 4.0: How the Real-Time Penguin-in-the-Core-Alg Model Changes SEO – Whiteboard Friday , Moz
Yahoo Search Delivers All You Need To Know About… , Yahoo
The 4 Most Popular SEO Tools And How They Get Traffic , boazsasson.com
10 SEO Rules for Ecommerce Content Marketing , Practical Ecommerce
A List of Steps for a Multi Site SEO Migration , Search Engine Guide
Google Confirms Some Google Search Algos Look at History of Page/Site , thesempost.com
Google Says Reconsideration Requests Never Worked For Penguin Or Other Algorithms , Search Engine Roundtable
How Often Google Updates the Various Search Algo Ranking Signals , thesempost.com
SEM / Paid Search
5 New AdWords Features You Should Be Using , Portent
Google AdWords SMS – Click To Text Ads – In UK , Search Engine Roundtable
Video: Google Penguin Recoveries, Buying Links, Google Home & Assistant , Search Engine Roundtable