职场创业

    今日:489| 主题:45407
收藏本版
IT、互联网、电子商务创业经验、建议、管理等知识分享。

[其他] This startup is making dog food that's so safe and nutritious, even humans

[复制链接]
蒜你狠 发表于 2016-10-5 23:54:48
121 8

立即注册CoLaBug.com会员,免费获得投稿人的专业资料,享用更多功能,玩转个人品牌!

您需要 登录 才可以下载或查看,没有帐号?立即注册

x

This startup is making dog food that's so safe and nutritious, even humans -1 (something,vacation,Business,diabetes,brought)
  Ollie's cofounders, from left: Randy Jimenez, Alex Douzet, and Gabby Slome. Ollie  
   Soon after Gabby Slome brought her adoptive dog, Pancho, home from a vacation to Colombia, she noticed something unsettling: He was gaining way too much weight.  
  "I was feeding him what I thought was really good food from a premium kibble brand, he gained weight really fast," Slome told Business Insider. "I like to say he became Americanized rather quickly."
   Slome was working out of Primary Ventures at the time, which is where she met Alex Douzet. He had also just adopted a dog, and the dog had gained 14 pounds in a short amount of time. Douzet and Slome were worried about their pets, so they started looking into it.
  All signs pointed to the food.

This startup is making dog food that's so safe and nutritious, even humans -2 (something,vacation,Business,diabetes,brought)
Ollie
   "When we really looked into it, we were seeing that 60% of the dogs in the US are obese, diabetes has increased by 98% over the last 10 years, the rate of cancer has drastically increased, and 90% of the cancer is because of lifestyle and diet," Slome said. " When we looked into what’s at the root cause of this, we found that dog food was really the basis."
   The pair decided to form their own company, which they named Ollie. The company is officially launching Wednesday and has raised a $4.4 million seed round, led by Primary Ventures and Lerer Hippeau Ventures, with participation from Canaan Partners, among others.  
   Giving pet food a good name  

  What sets Ollie apart, the company says, is the ingredients in its food and how the food is tailored to individual dogs' needs. All the food is prepared in a USDA- and FDA-regulated kitchen, which means it's safe enough for humans to eat.
  Most people don't know what goes into the food they feed their pets, and that's part of the problem, Slome says. Most dog food contains rendered meat and byproducts — which could range from wood chips to roadkill. Plus, the food is heated to high temperatures, artificial flavors are added to get dogs to eat it, and pet food brands suggest bigger serving sizes than are actually necessary, Slome says.
  Ollie food contains things like spinach, chia seeds, and blueberries, and is heavy on protein like chicken or beef. Users can go to Ollie's site and enter information about their pets — like age, weight, breed, and activity level — and the site's algorithm calculates the best food and the best serving size for the dog. The food is delivered every two weeks, arrives in a sealed, Tupperware-like container, and needs to be refrigerated.
  Ollie food costs about $3 per day and the company can ship the food nationwide. By some very rough calculations, that's not much more expensive than buying food from a higher-end brand like Blue Buffalo. More importantly, Slome says, Ollie's food keeps dogs healthier and at a more ideal weight, something most dog food on the market doesn't do.
  "We're really here on a mission to raise the bar and give dog food a good name," Slome said.
友荐云推荐




上一篇:7 Important Differences Between Angels and VCs You Need to Understand
下一篇:Fenox Venture Capital puts India fund on hold after General Partner Venktesh Shu
酷辣虫提示酷辣虫禁止发表任何与中华人民共和国法律有抵触的内容!所有内容由用户发布,并不代表酷辣虫的观点,酷辣虫无法对用户发布内容真实性提供任何的保证,请自行验证并承担风险与后果。如您有版权、违规等问题,请通过"联系我们"或"违规举报"告知我们处理。

怀亦 发表于 2016-10-6 01:49:43
房价越来越高,所以,好男人越来越少……
回复 支持 反对

使用道具 举报

asdwfccafaa 发表于 2016-10-6 02:09:39
沙发???
回复 支持 反对

使用道具 举报

君为妾动情 发表于 2016-10-6 02:17:02
将薪比薪想一下,算了,不想活了。
回复 支持 反对

使用道具 举报

ggggggrd 发表于 2016-10-6 02:17:09
非常好,顶一下
回复 支持 反对

使用道具 举报

贺婧 发表于 2016-10-6 02:55:32
一瓶酱油,打尽多少经验;一句挽尊,顶起多少秒沉。
回复 支持 反对

使用道具 举报

cc2635 发表于 2016-10-6 02:55:39
想污染一个地方有两种方法:垃圾,或是钞票.
回复 支持 反对

使用道具 举报

左校花右萌主 发表于 2016-10-13 14:45:49
脑洞大开
回复 支持 反对

使用道具 举报

兰航 发表于 2016-10-20 09:52:44
顶顶更健康
回复 支持 反对

使用道具 举报

*滑动验证:
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

我要投稿

推荐阅读

扫码访问 @iTTTTT瑞翔 的微博
回页顶回复上一篇下一篇回列表手机版
手机版/CoLaBug.com ( 粤ICP备05003221号 | 文网文[2010]257号 )|网站地图 酷辣虫

© 2001-2016 Comsenz Inc. Design: Dean. DiscuzFans.

返回顶部 返回列表