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[科技] Beats by Dre chief marketing officer leaving the company next month

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亡雨是深海的疤 投递于 2016-10-5 10:37:23
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The Beats brand has become one of the most well-known ones in recent times, but one of the minds behind the rise of Beats is departing from the company. According to a new report from    Fast Company, Beats By Dre’s chief marketing officer Omar Johnson is leaving the company effective next month.  
  Johnson’s exact reasoning for the departure is unclear at this point, but he has been with the company since 2010, initially joining as vice-president of marketing. In 2012, two years    before Beats was acquired by Apple, Johnson was promoted to chief marketing office and helped the company grow its brand into one that one that was present in nearly every aspect of technology.  
  Johnson was instrumental in the building of the Beats brand, so his departure will certainly raise questions, especially now that Beats is owned by Apple. Apple Music head and Beats co-founder Jimmy Iovine addressed the departure in an email, calling Johnson “one of the most talented marketing executives” he’s ever worked with.
  “Omar Johnson is a one of the most talented marketing executives I’ve ever met and we couldn’t have built Beats without him. He has my support in his future endeavor.”
  When Apple announced its $3 billion acquisition of Beats, one    theory that floated was that the Beats marketingteam could help Apple in its own advertising and marketing. It’s unclear to what extent Johnson communicated with the Apple marketing/ad teams, though.  
  Johnson hasn’t yet specified what’s next for him, but as for Beats, Jason White will take the reigns with the title of executive vice-president of marketing. Johnson will continue at Beats until November 1st. During his last month, he will focus on completing two new “global brand campaigns that will be launching soon.”



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xiquelingling 投递于 2016-10-5 11:31:14
我对楼主的敬仰犹如滔滔江水绵延不绝!
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晕。忽忽 投递于 2016-10-5 11:52:12
我消极对待减肥,能不能取消我胖子的资格啊
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仅存旳依赖╮ 投递于 2016-10-5 12:03:50
宇宙第一贴诞生了!
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