请选择 进入手机版 | 继续访问电脑版

网络科技

    今日:72| 主题:272521
收藏本版
互联网、科技极客的综合动态。

[科技] Spoken Editions go live on iTunes so you can listen to your favorite websites

[复制链接]
想早戀但晚了 发表于 2016-10-4 03:09:51
116 1

立即注册CoLaBug.com会员,免费获得投稿人的专业资料,享用更多功能,玩转个人品牌!

您需要 登录 才可以下载或查看,没有帐号?立即注册

x

Spoken Editions go live on iTunes so you can listen to your favorite websites

Spoken Editions go live on iTunes so you can listen to your favorite websites-1-网络科技-available,including,developed,reported,official
    As we reported in September , iTunes has today launched a new section called “ Spoken Editions ,” which will feature narrated content from a number of online publishers in the form of audio-only podcasts. These Spoken Editions are available both in the iTunes storefront, as well as in Apple’s Podcasts app, for easy access.
   We first spotted the Spoken Editions in the wild, during testing. At the time, a handful of publishers appeared to be trying out the new format. But with today’s official launch, there are now over 40 Spoken Editions available from a number of publishers, including the Huffington Post, Reuters, Slate. .Mic, Wired, IGN, Bustle, Fusion, Gizmodo, Jezebel, Lifehacker, TIME, Skift, Playboy, and others, including TechCrunch.
   

Spoken Editions go live on iTunes so you can listen to your favorite websites

Spoken Editions go live on iTunes so you can listen to your favorite websites-2-网络科技-available,including,developed,reported,official

    The podcasts are powered by SpokenLayer , a company that has developed a service that quickly turns a publishers’ RSS feed of articles into audio recordings that can be distributed anywhere – in iTunes, on SoundCloud, on the web, or any other audio platform. The idea is not only to allow consumers to “hear” from their favorite websites instead of reading them, but also to give each publisher’s brand its own distinctive voice.
    “We have a distributed network of voice-over talent that is tagged and managed,” SpokenLayer CEO Will Mayo, previouslyexplained to TechCrunch. “The voice and style of any brand is in its writers and the reporting it does. That’s unique for every publication, and that uniqueness is honored,” he said.
   In other words, a brand whose target demographic was a younger audience may be voiced by a younger voice actor, for example.
   

Spoken Editions go live on iTunes so you can listen to your favorite websites

Spoken Editions go live on iTunes so you can listen to your favorite websites-3-网络科技-available,including,developed,reported,official

   In addition to giving consumers a new way to digest the news, SpokenLayer also opens up an additional ad-based revenue stream for publishers, thanks to the included audio ads.
    The move comes at a time when podcasts are growing in popularity, as is voice computing in general. Amazon recently made similar, short-form audio recordings from publishers available to Prime subscribers for free, through its Audible Channels platform.
    Meanwhile, many consumers are asking their connected speakers, like Amazon Echo or Amazon Dot, for news from their own favorite publishers by way of add-on apps for the Amazon’s Alexa voice platform. With Apple now aggregating and organizing a sizable group of audio news recordings, some may believe that lends more credence to therumors about Apple building an Alexa/Echo competitor.
   SpokenLayer says that, going forward, it will produce hundreds of episodes per week for these Spoken Editions, which will make it one of the largest podcast producers in the world.
    You can view the new recordings here at http://itunes.com/SpokenEditions .



上一篇:Disruption in the C-Suite
下一篇:You will never be surprised by a smartphone launch again
eidjcb10 发表于 2016-10-4 04:57:20
待我长发及腰!
回复 支持 反对

使用道具 举报

*滑动验证:
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

我要投稿

推荐阅读


回页顶回复上一篇下一篇回列表
手机版/CoLaBug.com ( 粤ICP备05003221号 | 文网文[2010]257号 )

© 2001-2017 Comsenz Inc. Design: Dean. DiscuzFans.

返回顶部 返回列表