手机数码

    今日:35| 主题:38421
收藏本版 (4)
手机、平板、VR等3C数码产品的交流.

[其他] Apple's push into healthcare now includes Apple Watch data

[复制链接]
丑奴! 发表于 2016-10-1 21:28:28
245 8

立即注册CoLaBug.com会员,免费获得投稿人的专业资料,享用更多功能,玩转个人品牌!

您需要 登录 才可以下载或查看,没有帐号?立即注册

x

Apple's push into healthcare now includes Apple Watch data-1 (individual,discounted,something,companies,customers)

Apple and Aetna both have something to gain from a new partnership that allows Aetna customers to get discounted Apple Watches through their insurance: Your data.
Aetna customers who opt to purchase Apple Watches through the partnership between the two companies will be sharing their health data with the tech giant and the insurance provider.
  Aetna and Appleannounced Tuesday that the insurance provider would be the first to subsidize purchases of the Apple Watch for its customers. Along with its Apple Watch subsidy, Aetna will develop iOS apps around medical care, medical billing, Aetna insurance plans and adherence to medication.  
Those apps, and their pairing with iOS devices, will provide data to both Aetna and Apple, an Aetna spokesman confirmed. Apple declined to comment.
The data — at the aggregate, not individual level — will be related to "usage adoption" and "benefits achieved by participants," Aetna spokesman Ethan Slavin said. He declined to comment on what metrics would be included in those two categories. The data will be shared between both companies.
Usage adoption likely covers how Aetna customers are using their Apple Watches for health purposes. But benefits achieved could more closely track with particular health data, including health metrics like weight and activity or cholesterol and blood pressure.
  SEE ALSO: Pet wearables are here to help you spy on your four-legged friends
That's useful information for an insurer to have — and more information than some consumers might want to share, even at an aggregate level.
Data like that could be used to adjust insurance premiums, push new products and services in a more tailored way to individuals and for medical purposes, said Roeen Roashan, a senior analyst for digital health at IHS Markit.
"Knowing how people sleep, breathe, stay active is good to know for providers," Roashan said.
  There is some concern, Roashan noted, over whether the use of such trackers should be taken into account when considering a person's overall health. Some research has questioned the actual health benefits of fitness trackers
"The security concerns that may have actual health implications can become real if the use of a 'prescribed' device directly affects a diagnosis, a dosage of medicine or provides any guidance that has life or death implications," Roashan added.
The information is also useful for Apple, which is ramping up its entry into the health space.
  The tech giant has already encouraged health data tracking through its CareKit and ResearchKit frameworks , which provide developers the ability to create iOS apps linked to research or care without building them from scratch. ResearchKit has helped researchers get participants to better track information about themselves for studies, while apps made through CareKit offer similar tracking benefits for users' own health.  
  Appleacquired Gliimpse, a personal health data startup with a similar focus, earlier this year. That was the company's first known acquisition in the digital health industry.  
Apple has also promoted the Apple Watch as a health-related product, highlighting its water and sweat resistance for exercise at September's Apple event.
  The US healthcare industry is worth at least $2.8 trillion, according to a report from Deloitte. If Apple can engrain itself further among the insurers, medical providers and consumers who make up those trillions, it opens up a huge market at a time when Apple is facing serious competition from other smartphone makers as well as questions about whether its days of growth are over.  
For Aetna, the partnership also has some financial benefits. Encouraging fitness tracking and healthy behaviors can save the insurer money in the long run — even though customers who opt to purchase an Apple Watch won't be required to use the health apps in any way.
"Of course Apple will be shipping more Apple Watches, and their footprint in healthcare will grow, but it is Aetna's engagement with their member that will aid from this partnership," Roashan said.
Other insurers have also introduced wearables to their customers, citing similar long-term benefits.
  SEE ALSO: Do you really need expensive health insurance?
  Cigna gives its customers a 20-to-50 percent discount on FitBits and MisFit wearables. UnitedHealthcare offers its customers at participating employers the Trio Tracker for free through a partnership with health technology company QualComm Life .  
"If we can get people up and moving, we know that has the potential to reduce the prevalence of obesity and diabetes," UnitedHealthcare spokesman Will Shanley said. "It's a turnkey way to get wellness integrated into employers' day-to-day operations."
But no other insurers offer the Apple Watch, which does a lot more than track health and activity — and carries a significantly heftier price tag than other wearables. Apple Watches range from $269 to more than $1,000, compared to around $100 for most wearables.
A Cigna spokesman said his company is in constant conversation with most companies working in health technology, which would likely include Apple. Shanley said he couldn't say which companies UnitedHealthcare has discussed the sector with.
The Apple Watch models available to Aetna customers will vary by employer, Slavin said. Aetna's 50,000 employees are the first to be provided with Apple Watches, in their case free of charge. In that scenario, the employees were able to choose from all of Apple's models.
For other Aetna customers, the insurer will subsidize a "significant portion" and customers can pay off the rest through monthly payroll deductions. Individuals, not their employers, will be the ones to purchase the Apple Watch. Aetna declined to disclose exactly how much of the Apple Watch it would pay for.
友荐云推荐




上一篇:Oculus Connect 3 Will Feature At Least These 38 Virtual Reality Demos
下一篇:A $50 device turns any video into a 3D experience — and is a terrifying way to
酷辣虫提示酷辣虫禁止发表任何与中华人民共和国法律有抵触的内容!所有内容由用户发布,并不代表酷辣虫的观点,酷辣虫无法对用户发布内容真实性提供任何的保证,请自行验证并承担风险与后果。如您有版权、违规等问题,请通过"联系我们"或"违规举报"告知我们处理。

不曾言说 发表于 2016-10-2 01:45:54
上次给楼主开的药,你都吃完了?
回复 支持 反对

使用道具 举报

传美译 发表于 2016-10-2 03:23:32
今年楼主不送礼,送礼就给楼下的!
回复 支持 反对

使用道具 举报

乐驹 发表于 2016-10-2 07:31:26
LZ帖子不给力,勉强给回复下吧
回复 支持 反对

使用道具 举报

jtko9823 发表于 2016-10-2 17:54:35
楼下的接上
回复 支持 反对

使用道具 举报

cxkiller 发表于 2016-10-9 01:11:19
我真的不愿意用脚趾头鄙视你。但是,是你逼我这么做的!
回复 支持 反对

使用道具 举报

管住您的裤裆 发表于 2016-10-18 01:34:07
我在尘世间默默无闻,你在菜市场颠倒众生。
回复 支持 反对

使用道具 举报

代双 发表于 2016-11-18 12:51:49
上火,就容易缺经验,过去,我一直缺, 自从学会复制粘贴以后,我的经验小康了 ,一口气拿五点,不费劲儿,复制一次粘 贴无数次,真实惠
回复 支持 反对

使用道具 举报

美人如画 发表于 2016-11-19 16:23:46
高手云集 果断围观
回复 支持 反对

使用道具 举报

*滑动验证:
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

我要投稿

推荐阅读

扫码访问 @iTTTTT瑞翔 的微博
回页顶回复上一篇下一篇回列表手机版
手机版/CoLaBug.com ( 粤ICP备05003221号 | 文网文[2010]257号 )|网站地图 酷辣虫

© 2001-2016 Comsenz Inc. Design: Dean. DiscuzFans.

返回顶部 返回列表