营销策划

    今日:218| 主题:37629
收藏本版 (15)
网络、PC端、移动端的营销、策划实战和资讯。

[其他] Google Analytics: Using Site Speed Data to Improve Conversions

[复制链接]
狗活于世︺ 发表于 2016-10-1 01:46:59
414 32

立即注册CoLaBug.com会员,免费获得投稿人的专业资料,享用更多功能,玩转个人品牌!

您需要 登录 才可以下载或查看,没有帐号?立即注册

x
Niche ecommerce merchants face challenges in competing with big box retailers. Providing an online shopping experience on a tight budget that is comparable to the larger sites (with huge budgets) can seem insurmountable.
  A top priority for a niche merchant in improving the user experience is page load times. Fortunately, Google Analytics has a reporting suite on load times, at “Behavior > Site Speed” in the left-hand menu.
     
Google Analytics: Using Site Speed Data to Improve Conversions-1 (comparable,experience,ecommerce,reporting,shopping)
    Look for page load time reports under “Behavior > Site Speed” in the left-hand menu. Click image to enlarge.
    The Overview report will provide an overall page load time, followed by several other timing metrics. Here are their abbreviated definitions, with my observations.
   Avg. Page Load Time (sec).This shows the overall time it takes for the entire page to load. This is where you start. Your target should be under 3 seconds. 3 to 5 seconds is marginal. Over 5 seconds is cause for concern. Over 10 seconds is unacceptable.
   Avg. Redirection Time (sec).If you have redirects on your site, such as 301 redirects, this value will be greater than 0. Any value greater than 0.5 seconds would be cause for concern.
   Avg. Domain Lookup Time (sec).The amount of time spent in DNS lookup for the page is reported here. If your average is greater than 0.25 seconds, take action.
   Avg. Server Connection Time (sec).This reports the amount of time the average user spent connecting to your server. Any time over 0.25 seconds is cause for concern.
   Avg. Server Response Time (sec).This metric reports the average time to respond to a user request. Any time over 0.25 seconds should be investigated.
   Avg. Page Download Time (sec).This shows the average time to download your page. A time over 2 seconds means there is opportunity for improvement.
   The full definitions and details are at Google help documents , including a diagram of the page timing components.
  The “Page Timings” report by Browser is helpful to begin your analysis. You can get to this report via the “View Full Report” link in the “Overview” report.

Google Analytics: Using Site Speed Data to Improve Conversions-2 (comparable,experience,ecommerce,reporting,shopping)
   Get to the “Page Timings” report via the “View Full Report” link in the “Overview” report.
    Select “Data” view and Secondary Dimension by “Device Category” to view a report similar to the one I will be commenting on.
1234下一页
友荐云推荐




上一篇:Tom Anthony Talks About the Future of Search on #MarketingNerds
下一篇:Google: Redirects Are Not An SEO Thing, So Stop Fussing
酷辣虫提示酷辣虫禁止发表任何与中华人民共和国法律有抵触的内容!所有内容由用户发布,并不代表酷辣虫的观点,酷辣虫无法对用户发布内容真实性提供任何的保证,请自行验证并承担风险与后果。如您有版权、违规等问题,请通过"联系我们"或"违规举报"告知我们处理。

雷霆贵 发表于 2016-10-1 02:31:40
支持你哈............
回复 支持 反对

使用道具 举报

815922271 发表于 2016-10-1 02:49:58
蛮拼的
回复 支持 反对

使用道具 举报

假設、你會堅持 发表于 2016-10-1 03:02:35
大声告诉我这是几楼?
回复 支持 反对

使用道具 举报

粗跟复古 发表于 2016-10-1 03:15:35
我死了,但是在烈火中我又站起来了,你猜是涅磐,还是尸变?
回复 支持 反对

使用道具 举报

aenji10 发表于 2016-10-1 04:03:25
态度决定一切,不错!
回复 支持 反对

使用道具 举报

煜祺 发表于 2016-10-1 12:06:27
嗯哼,嗯哼,姐也坐回沙发。
回复 支持 反对

使用道具 举报

翻译 发表于 2016-10-1 13:13:36
去年买了块表!
回复 支持 反对

使用道具 举报

ノ仅A固执 发表于 2016-10-1 13:31:59
楼主,你说,你几个意思?
回复 支持 反对

使用道具 举报

cxliu 发表于 2016-10-1 14:48:41
看一漂亮MM,苦无搭讪办法,路旁一砖头,拣起,上前,“同学,这是你掉的吧?”
回复 支持 反对

使用道具 举报

*滑动验证:
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

我要投稿

推荐阅读

扫码访问 @iTTTTT瑞翔 的微博
回页顶回复上一篇下一篇回列表手机版
手机版/CoLaBug.com ( 粤ICP备05003221号 | 文网文[2010]257号 )|网站地图 酷辣虫

© 2001-2016 Comsenz Inc. Design: Dean. DiscuzFans.

返回顶部 返回列表